Like many people, my passion and free time have always been helping animals! Animals are an incredible source of unconditional love and they teach us so much about life.
If you’ve done it, then you know - nothing surpasses the sheer sense of bliss one gets when you truly help an animal. With this knowledge, the goal is to help others experience this joy and in turn, help even more animals.
So, in hindsight, was this an epiphany or was it inevitable?
I attended Funnel Hacking Live, a preeminent digital marketing and professional development conference. My notes from day one spoke about attending alone, having worked too much before I arrived, leaving me feeling a bit disconnected and not sure what to expect as a rookie – and then it happened.
Giant chalkboards surrounded the merch tables and folks were encouraged to write, draw, visualize, and document goals.
I had a kind of out-of-body experience as I picked up the chalk and wrote “BigPaw.com – Helping Animals & People”.
Small act, small text, but wow the impact was anything but small.
I took a couple of steps back, there were thousands of people in attendance, and the noise of the hustle and bustle of a conference is unmistakable – usually. Yet, in this surreal moment, I felt as if I were standing there all alone, in silence.
I heard myself say, what the hell are you doing ? And just like that, I was awash with a sense of calm and confidence and I told myself, OK OK, you’re right, it’s time; OK, that’s what we are doing then. Help those that need help now.
And so it was, just like, that the plans for BigPaw began.